Privacy Policy

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Privacy Policy (29 February 2024)
This Policy aims to inform you about the manner in which we process your personal data and about your rights under data protection laws, especially under the General Data Protection Regulation (regulation (EU) 2016/679 - "GDPR").

1. Data Controller and Data Protection Officer

Pursuant to Article 4(7) GDPR, the following entity acts in the capacity of the Data Controller:
Konica Minolta – Konica Minolta Business Solutions Polska spółka z ograniczoną odpowiedzialnością, with its registered office in Warsaw, ul. Krakowiaków 44, 02-255 Warsaw, entered into the Register of Entrepreneurs of the National Court Register, maintained by the District Court for the Capital City of Warsaw, 14th Commercial Department, under the number KRS 0000108685, NIP (Tax Identification Number) 526-020-49-08, REGON (Business Registry Number) 002204072, with a share capital of: PLN 5,323,500
E-mail: daneosobowe@konicaminolta.pl
Website: www.konicaminolta.pl
Should you have any doubts concerning the processing of your personal data, please contact our Data Protection Officer:
Dr. Frederike Rehker 
Konica Minolta Business Solutions Europe GmbH 
Europaallee 17, 30855 Langenhagen 
Tel.: +49 (0)511 7404-0 
Email: dataprotection@konicaminolta.eu 
 

1.1 Microsoft Clarity
This website uses features of the web analytics service Microsoft Clarity. The provider is Microsoft Ireland Operations Ltd., One Microsoft Place, South County Business Park, Leopardstown, Dublin 18, Ireland (hereinafter: Microsoft).

Microsoft Clarity provides website usage statistics, session recordings, and heatmaps, created mainly through the tracking of mouse movements. Microsoft Clarity will use the processed information for evaluating the use of our website, compiling reports on website activity, and providing other services related to the use of the website. Hence, we use Microsoft Clarity to analyze and regularly improve the user behavior on our website and with the help of the statistics we obtain, we can make our offer more interesting and user-friendly for you as a user.
The collection of your user data is done via cookies, which are set on your end device and enable an analysis of the visit of our website. For more information on cookies, please see "7. Cookies" in this privacy policy.
We will process the following data with Microsoft Clarity:
  • Unique user ID
  • Date and time of visit
  • IP Address
  • Location data
  • Session ID
  • User behavior
    • Interaction data
    • Mouse movements
    • Clicks
    • Scrolling activity
The deletion of the data processed on a user level in Microsoft Clarity takes place automatically after 13 months. Text fields, such as contact forms, surveys or search fields are masked out in the screen recordings so that the entries you make are not recorded. Personal data entered in our online forms is therefore not processed by Microsoft Clarity.
In exceptional circumstances, due to Microsoft's headquarters, your personal data may be transferred to the USA and thus be transferred to a so-called third country. A transfer to a third country is a transfer of personal data to a destination in a country that is neither in the European Union nor in the European Economic Area. Microsoft Corporation is certified under the DPF so that the GDPR standard of data protection applies to these transfers.
The legal basis for the processing of your personal data in the context of the use of Microsoft Clarity is your consent pursuant to Art. 6 I lit. a GDPR. Information on your right of withdrawal can be found under point "2.8 Right of withdrawal (Art. 7 GDPR)" in this privacy policy.

2. What are my rights as a data subject?

As a data subject, you have the following rights:
2.1 Right of access (Article 15 GDPR): You have the right to be informed, at any time, of the categories of personal data processed, the purposes of processing, any recipients or categories of recipients of your personal data and the planned data retention period.
2.2 Right of rectification (Article 16 GDPR): You have the right to request the rectification or completion of your personal data that are incorrect or incomplete. 
2.3 Right of erasure (“right to be forgotten“) (Article 17 GDPR): You have the right to request immediate erasure of your personal data. In particular, acting in the capacity of the controller, we are obliged to erase your data in the following cases:
-    Your personal data are no longer needed for the purposes for which they were collected.
-    Your personal data were processed solely on the basis of your consent which you have now withdrawn, and no other legal basis exists that would justify the processing of your personal data.
-    You have objected to processing based on legitimate or public interest and we cannot prove that any legitimate grounds for processing exist.
-    Your personal data were processed unlawfully.
-    The erasure of your personal data is necessary in order to comply with a legal obligation we are bound by.
-    Your personal data were collected in connection with information society services, in accordance with Article 8(1) GDPR. 
Please remember that the right to erasure is subject to limitations in the cases described below, meaning that the erasure of data will not take place if:
-    Your personal data are used to exercise the right to freedom of expression and information.
-    Your personal data serve to fulfill a legal obligation to which we are subject.
-    Your personal data is used to carry out a task that is in the public interest or to exercise official authority that has vested in us.
-    Your personal data serve public interest in the field of public health. 
-    Your personal data are necessary for public interest archiving purposes, for conducting scientific or historical research or for statistical purposes.
-    Your personal data are used by us to establish, seek the satisfaction of or defend legal claims.
2.4 Right of restriction of processing (Article 18 GDPR): You also have the right to request that the processing of your personal data be restricted; in such a case, your personal data will no longer be processed. This right applies if:
-    You question the accuracy of your personal data and we have to verify the accuracy of your personal data.
-    The processing of your personal data is unlawful and instead of erasing your personal data, you request that its processing be restricted.
-    We no longer need your personal data to achieve specific objectives, but you still need those personal data to establish, exercise or defend legal claims. 
-    You object to the processing of your personal data and it has not yet been determined whether your or our legitimate reasons prevail. 
2.5 Right of data portability (Article 20 GDPR): You have the right to receive your personal data you have provided to us, as a data controller, in a structured, commonly used and machine-readable format and to transfer such data to another controller.  Furthermore, you also have the right to request that your personal data be transferred from us to another controller, insofar as this is technically feasible. The requirements that need to be fulfilled in order for data portability to apply are:
-    Your personal data are processed automatically, based on your consent or a contract.
-    Your personal data do not serve to fulfill a legal obligation to which we are subject.
-    Your personal data will not be used to perform a task that is in the public interest.
-    Your personal data do not serve for the performance of a task which is performed in the exercise of a official authority vested in us.
-    The exercise of your right shall not interfere with the rights and freedoms of others.
2.6 Right to object (Article 21 GDPR): You have the right to object, at any time, to the processing of your personal data on grounds arising from your specific situation. This also applies to profiling when the processing is based on our legitimate interest (Article 6(1)(f) GDPR) or public interest (Article 6(1)(e) GDPR). 
Furthermore, you may also object, at any time, to the processing of your personal data for the purposes of direct marketing or profiling linked to such direct marketing. 
Should you object to the processing of your personal data based on a legitimate interest, we shall check, on a case-by-case basis, whether we can prove the existence of legitimate interests that override your interests, rights and freedoms. In the event that there are no legitimate interests on our part or your interests as well as rights and freedoms prevail over our own, your personal data will no longer be processed.  An exception is made if your personal data continue to be used for establishing, exercising or defending legal claims. 
If you object to the processing of your personal data for the purposes of direct marketing or profiling that is linked to such direct marketing, your personal data will no longer be processed for these purposes. 
2.7 Right to lodge a complaint with a supervisory authority (Article 77 GDPR): You also have the right to lodge, at any time, a complaint with a supervisory in particular with a supervisory authority in the Member State of your residence, place of work or place of suspected infringement, if you consider that the processing of your personal data breaches applicable data protection regulations.
Prezes Urzędu Ochrony Danych Osobowych:
ul. Stawki 2,
00 – 193 Warszawa
2.8 Right of withdrawal (Article 7 GDPR): If you have given us consent to process your personal data. You may withdraw this consent at any time without providing any reasons and in an informal manner. Withdrawal of the consent does not affect the lawfulness of processing that has taken place on the basis of that consent prior to its withdrawal.

3. General information concerning the “purposes"

As a rule, the processing of your personal data is always linked to a specified, explicit and legitimate purpose which is defined before processing commences, in accordance with the principle of purpose limitation under Article 5(1)(b) GDPR. Whenever a reference to a processing activity is made below, a description of the specific purpose is included as well.

4. General information concerning the “legal basis"

We process your personal data in accordance with the GDPR.  Accordingly, the processing of your personal data always takes place on a suitable legal basis. Specific legal bases for processing personal data are defined in Article 6 GDPR.

4.1 Legal bases for the processing of personal data

Consent
If we obtain your consent for the processing of your personal data, the processing will be carried out under Article 6(1)(a) GDPR. The following example clarifies this specific legal basis: You receive advertising materials from us, either electronically and/or by phone, and you have given your prior consent.
Contract or pre-contractual measures
If the processing of your personal data is necessary for the fulfillment of a contract with you or for the implementation of pre-contractual measures taken in response to your request, the processing of your personal data is based on Article 6(1)(b) GDPR.
Legal obligation
In cases where the processing of your personal data is necessary to comply with a legal obligation to which we are subject, this processing is based on Article 6(1)(c) GDPR.
Vital interest
Should the processing of your personal data be necessary to protect your vital interests or those of another person, this processing is carried out in accordance with Article 6(1)(d) GDPR.
Public interest
In cases where we process your personal data in order to perform a task which is in the public interest or in the exercise of official authority vested in us, Article 6(1)(3) GDPR severs as the legal basis of such processing.
Legitimate interest
If the processing of personal data is necessary to safeguard a legitimate interest of our company or a third party and, at the same time, the interests, basic rights and fundamental freedoms of the data subject, which require the protection of personal data, do not override our legitimate interest, Article 6(1)(f) GDPR serves as the legal basis for such processing.

4.2 Legal basis for the processing of special categories of personal data

If, in extraordinary cases, we need to process special categories of personal data, such as:
- data on racial or ethnic origin (e.g. skin color or special languages), 
- data concerning political opinions (e.g. political party membership), 
- data on religious or philosophical beliefs (e.g. membership in a sect), 
- data on trade union membership, 
- genetic data, 
- biometric data (e.g. fingerprints or photographs), 
- health data (e.g. identification numbers related to disabilities) or data concerning sexual life or sexual orientation,
this processing is based on one of the following legal bases, as defined in Article 9 GDPR: 
Explicit consent
If you have given us your explicit consent for the processing of the aforementioned categories of personal data, such a consent constitutes the legal basis for processing in accordance with Article 9(2)(a) GDPR.
Performance of duties under social security/protection and employment laws
If the processing of special categories of your personal data is necessary in order to comply with a legal obligation arising from social security/protection or employment laws, Article 9(2)(b) constitutes the legal basis for such processing. 
Protection of vital interests
If the processing of special categories of your personal data relating is necessary to protect your vital interests or those of another person, such processing is carried out pursuant to Article 9(2)(c) GDPR. 
Manifestly public data
Insofar as special categories of your personal data are processed, which have previously been made public by yourself, the processing of these data is based on Article 9(2)(e) GDPR.
Establishment / Exercise / Defense of legal claims 
Insofar as the processing of the special categories of your personal data allows us to establish, exercise or defend legal claims, Article 9(2)(f) GDPR constitutes the legal basis for such processing. 
Substantial public interest 
If the processing of special categories of your personal data aims to safeguard a substantial public interest arising from EU or national laws, the processing is based on Article 9(2)(g) GDPR. 
Assessment of capacity to work or other medical purposes, such as healthcare 
If the processing of special categories of your personal data relating arises from a law of the EU or a Member State or a contract concluded with a health professional and is carried out for the purposes of preventive health care, occupational medicine, assessment of an employee's capacity to work, medical diagnosis, the provision of health or social care or treatment or the management of health or social care systems and services, this processing is based on Article 9(2)(h) GDPR. 
Public interest in the area of public health
If the processing of special categories of your personal data is necessary for public health-related reasons, including protection against cross-border health threats, such as pandemics, this processing is carried out on the legal basis of Article 9(2)(i) GDPR. 
Archival purposes, scientific / historical research purposes, statistical purposes
Should the processing of special categories of your personal data arise from a EU or member state law which stipulates processing for archival purposes, scientific or historical research purposes or statistical purposes in the public interest, this processing is based on Article 9(2)(j) GDPR. 

5. General information concerning the “obligation to preserve records and time limits of erasure”

Unless stated otherwise, we erase personal data in accordance with Article 17 GDPR or restrict their processing in accordance with Article 18 GDPR.  We process and store your personal data outside the retention periods specified in this privacy policy only as long as the data are necessary for the fulfillment of our contractual and legal obligations. Personal data that are no longer required after a given purpose has been fulfilled, are deleted on a regular basis, unless further processing is required for a limited period of time, which may result from other legally permissible purposes. 

6. General information concerning “disclosure of personal data”

Recipients of your data
As a rule, we do not sell or rent any data of our users. A transfer to third parties beyond the scope described in this privacy policy will only take place if it is necessary for the processing of the respective service the specific request is concerned with.  For this purpose, we work together with service providers acting, inter alia, in such areas as marketing, sales, IT, logistics and human resources.  We select these service providers extremely carefully. In other cases, we transfer data to requesting governmental authorities.  However, this only takes place if there is a legal obligation to do so, for example if a relevant court order has been issued.
Personal data processing locations
In general, we process your data in Poland and in other European countries (EU/EEA). If your data are processed in countries outside the European Union or the European Economic Area (i.e. in the so-called third countries), this only takes place if you have explicitly consented to such processing, if such processing is stipulated by law or if it is necessary in order for us to provide our services to you. If, in these exceptional cases, we process data in third countries, we always comply with the specific conditions set forth in Article 44 GDPR. In other words, we base our activities of the adequacy decision issued by the European Commission with regard to a specific country to which the personal data will be transferred or, if such a decision is absent, we provide suitable guarantees in accordance with Article 46 GDPR.

7. Cookies

7.1 General information concerning “cookies”

We use cookies on our website. Cookies are small text files that are stored on your hard drive, in accordance with the settings of your web browser, and are used to transmit specific information to the website that creates a given cookie. Many of the cookies we use are deleted after the browser session is completed (the so-called session cookies).  Other cookies remain on your device and allow us to recognize your browser during your next visit (persistent cookies). 
Cookies are used on our website for various purposes. For a better overview, each cookie has been assigned to one of the following categories:
Technically necessary
Cookies belonging to this category are necessary to ensure the core functionality and/or security of a website.
Functional
Cookies of this category are used to improve the level of user’s comfort e.g. by storing preferences, such as language settings, font size, user names or local settings.
Marketing
These cookies are used by advertisers to serve ads that are relevant to their prospects.
Performance and analytics
Cookies of this type are used to help us analyze website usage patterns in order to measure and improve its performance.
In the settings of the browser you use, you have the option of rejecting specific cookies or to limit such a rejection to cookies from other parties, i.e. the so-called third-party cookies. However, your browser settings may prevent you from being able to use all the features of our website to their full extent.
More detailed information about managing cookies in specific browsers is provided below:
- How to delete cookies in Internet Explorer (microsoft.com) 
- Deleting, enable, and managing cookies in Chrome - Computer - Google Chrome Help
- Deleting browsing, search and download history on Firefox | Firefox Help (mozilla.org) 

8. In what context are my personal data processed?

8.1. Processing activity – Content Management System / Kentico 

Our website uses the Content-Management-System (short: CMS) known as Kentico. Kentico is operated by Kentico Software s.r.o, Nové sady 996/25, 602 00 Brno, Czech Republic. The CMS is used for presenting and managing websites, online stores, intranets or other corporate websites. Our CMS solution comprises a combination of Kentico EMS and Kentico Cloud, and is offered in the Software as a Service formula to create and maintain our websites. Such an approach allows us to create website content and distribute it to the websites of our subsidiaries and partner companies via defined workflows. We have connected Kentico to our SDL translation management platform to initiate translations directly from Kentico and enable automatic distribution of these translations to the websites of our subsidiaries and partners.
While operating the CMS, we collect, anonymously, activity-related data from all parties visiting our website. Once the visitors accessing our website identify themselves, e.g. by filling out a contact form, such information is attached to their email address.
The website also enables customers to make purchases in our online store by connecting with our internal KM ERP system. In such a case, the following types of data are processed:
- First Name
- Last name
- E-mail address
- Company name
- D&B number
- Settlement and delivery number
- Mobile phone number
- IP address
- Purchase history
Such data are necessary for operating our e-commerce platform and will be retained for the term of the relationship with a given customer and in accordance with the applicable legal retention periods.
As part of the technical implementation of the individual functions of the CMS, Kentico creates cookies. For more information on cookies please see chapter "7. Cookies".
In principle, data are stored directly in Kentico, meaning that any data collected by Kentico are stored on designated Microsoft Azure web servers in the Netherlands.  A situation in which a subsidiary or a partner company uses the Marketo marketing automation software is an exception here. In this case, only activity-related data is stored in Kentico and all other data are transferred directly to Marketo and are retained there. For more information about Marketo, please see chapter "8.6.1 Marketo".
As your personal data are stored on Microsoft Azure web servers, in exceptional circumstances, due to the location of Microsoft's headquarters, your personal data may be transferred to the United States of America, i.e. to the so-called third country. In the USA, no adequate data protection guarantees are in place. Consequently, the processing of personal data is linked with additional risks affecting the rights and freedoms of data subjects. In the worst-case scenario, data subjects may not be able to exercise their rights. The legal basis for the processing of your personal data (website visitor behavior) collected while using Kentico is our legitimate interest, in accordance with Article 6(1)(f) GDPR. Our legitimate interest consists in ensuring that our website may operate in a secure manner.
For additional information concerning data protection rules in place at Kentico, please visit: https://kenticocloud.com/privacy

8.2 Processing-related activities – Payment services

8.2.1. Novalnet AG
For the handling of payments, we cooperate with a service provider company - Novalnet AG, Feringastraße 4, 85774 Unterföhring, Germany. Novalnet AG requires specific types of personal data for processing payments, including name, address and account details. The privacy policy in effect at Novalnet AG - being an independent responsible party - will be displayed to you during the ordering process. You may also review it at any time at http://www.novalnet.de/novalnet-datenschutz.
8.2.2. Polski Standard Płatności sp. z o.o.
To handle payments, we cooperate also with another service provider - Polski Standard Płatności sp. z o.o, offering the BLIK service. Polski Standard Płatności sp. z o.o. may require specific types of personal data for processing payments, including name, address and contact details. The privacy policy in effect at Polski Standard Płatności sp. z o.o. - being an independent responsible party - will be displayed to you during the ordering process. You may also review it at any time at 03_POLITYKA_PRYWATNOSCI_I_POLITYKA_COOKIES_PSP_nowa.pdf (blik.com).
8.2.3. Pay Pro S.A.
To handle payments, we cooperate also with another service provider - Pay Pro S.A., offering the Przelewy24 service. Pay Pro S.A. may require specific types of personal data for processing payments, including name, e-mail address, the so-called financial data and, potentially, other voluntary data specified in the contact form. The privacy policy in effect at Pay Pro S.A. - being an independent responsible party - will be displayed to you during the ordering process. You may also review it at any time at mpos_polityka_prywatnosci.pdf (przelewy24.pl).

8.3 Processing-related activities – Usercentrics
On our website, we use the Usercentrics Consent Management Platform. It is a consent management tool based on JavaScript. Using this tool, we are able to provide those visiting our website both with an overview of the essential software solutions used and the possibility to decide on the use of any other software solutions that require a prior consent. Additionally, the platform offers the visitor the ability to withdraw any consent provided at any time, without stating specific reasons, thus preventing the future processing of personal data by the applicable software solution. Furthermore, with the help of the platform, we can meet consent management-related requirements resulting from the GDPR, obliging us, inter alia, to be able to prove that specific consents have been obtained.
In the context of using the Usercentrics Consent Management Platform, the following data may be processed, among other things: 
- Consent details
- Consent ID
- Consent status (Opt-in, Opt-out)
- Consent time stamp
- Compliance banner language
- Banner template version
- Device data (HTTP agent, HTTP referer)
The use of the Usercentrics Consent Management Platform and the associated processing of personal data serves to fulfill legal obligations within the meaning of Article 6(1)(c) GDPR. Thus, the use of the platform is necessary both to comply with the obligation to provide documentary evidence within the meaning of Article 5(2) GDPR and the legal obligation resulting from the judgment "ECLI:EU:C:2019:801" of the European Court of Justice and the related judgment "I ZR 7/16" of the German Federal Court of Justice, according to which § 15(3)(1) of the German Telemedia Act (TMG) is to be interpreted with regard to Article 5(3)(1) of Directive 2020/58/EC in such a way that the service provider may only use cookies to create usage profiles for the purposes of advertising or market research with the consent of the user.
Deletion of your personal data in connection with the use of the Usercentrics Consent Management Platform will take place as soon as they are no longer required to fulfill their purpose.

8.4 Processing-related activities – Website traffic analytics

 8.4.1. Google Analytics
We use the Google Analytics service on our website. It is an online traffic analytics service provided by the Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter: Google). We rely on Google Analytics to analyze the use of our website and to improve it on a regular basis. We can use the statistics obtained to improve our offer and make it more interesting for you as a user.
The use of Google Analytics entails installing cookies on your device. Such cookies allow us to analyze your visit patterns and the manner in which you are using our website.  For more information on cookies please see chapter "7. Cookies".
You can prevent cookies from being stored by making the relevant setting in your browser; however, we would like to inform you that you may then not be able to use all features of our website to their full extent.  Additionally, you can prevent the collection of data generated cookie files and related to your use of the website (including your IP address) and the further processing of such data by Google by downloading and installing a browser plugin available at (Google Analytics Opt-out Browser).
When the information about your visit and use of our website stored in cookie files is transferred to Google's servers, it may be transferred to a third country (e.g. to the USA) due to the location of such servers. However, as the anonymization functionality is activated, your IP address will be abbreviated in the European Union or the European Economic Area, before it is transferred to Google. Furthermore, the IP address provided by your browser will not be merged with other Google data. We also use the cookie-less Google Analytics 4 solution.
On behalf of the provider of this website, Google will use the information received to evaluate your use of the website, to compile reports regarding website-related activities and to provide other website provider services in connection with the use of the website and the Internet. 
The legal basis for the processing of your personal data in the context of using Google Analytics is your consent, in accordance with Article 6(1)(a) GDPR. Due to the location of Google, the transfer of your personal data to Google may involve transferring them to a third country, i.e. to a destination outside the European Union and the European Economic Area, especially to the USA. The processing of your personal data outside the EU/EEA is based on your consent, in accordance with Article 49(1)(a) GDPR. In the USA, no adequate data protection level is guaranteed. Consequently, the processing of personal data may be linked with additional risks affecting the rights and freedoms of data subjects. In the worst-case scenario, data subjects may not be able to exercise their rights. Information concerning your right of withdrawal may be found in chapter 2.8 "Right of withdrawal (Article 7 GDPR)" of this privacy policy.
For more information concerning data protection rules in place at Google, please visit: https://www.google.com/analytics/terms/de.html
or
https://www.google.com/intl/de/analytics/privacyoverview.html.
8.4.2 Dynatrace
We use the Dynatrace service (1601 Trapelo Road, Suite 116, Waltham, MA 02451, USA) to measure the performance and loading times of the website. While measuring such performance, we rely on cookies and process the visitor's IP address. The software is hosted in-house, on Konica Minolta's servers in Germany, ensuring that no data are transferred to the service provider. 
The data are stored for 35 days. The legal basis for the processing of your personal data in the context of using Dynatrace is your consent, in accordance with Article 6(1)(a) GDPR. Information concerning your right of withdrawal may be found in chapter 2.8 "Right of withdrawal (Article 7 GDPR)" of this privacy policy.
8.4.3. Hotjar
Our website uses also Hotjar - a web traffic analytics service provided by Hotjar Ltd, Dragonara Business Centre 5th Floor, Dragonara Road, Paceville St Julian’s STJ 3141, (hereinafter: Hotjar). We rely on Hotjar to analyze the use of our website and to improve it on a regular basis. We can use the statistics obtained to improve our offer and make it more interesting for you as a user. For more information concerning the use of Hotjar, please visit: Hotjar - Privacy Policy.

8.5 Processing-related activities – Targeting and advertising

8.5.1 Marketo
In connection with newsletter registration and distribution of information, we use the Market automation solution by Marketo Inc, 901 Mariners Island Blvd. suite 500, San Mateo, CA 94404, USA. With the help of Marketo, we collect statistical data on the usage of our website and communication activities in order to optimize our services/products accordingly and to conduct e-mail marketing and sales activities. The processing is partly automated, with the aim of evaluating your user behaviors and providing you with personalized marketing content that is adjusted to your profile and to your behavior on our website. Your personal data (e-mail address, user details) are processed and stored on servers located in Europe. Detailed information on the manner in which your personal data are processed by Marketo Inc. is available at: https://documents.marketo.com/legal/privacy. For more information on cookies please see chapter "7. Cookies".
The legal basis for the processing of your personal data in the context of using Marketo is your consent, in accordance with Article 6(1)(a) GDPR. Information concerning your right of withdrawal may be found in chapter 2.8 "Right of withdrawal (Article 7 GDPR)" of this privacy policy.
8.5.2 Newsletter
Customers and other interested parties who have expressed their consent may receive a newsletter published by Konica Minolta. Your e-mail address is the only mandatory piece of data required for receiving the newsletter. Registration for the newsletter requires completing the so-called double opt-in procedure. This means that after your registration, we will send you an e-mail to the e-mail address you provided, in which we ask you to confirm that you wish to receive the newsletter. If you do not confirm your registration by clicking on the link provided in the e-mail, the link sent to you will be deactivated and your data will be deleted. If you agree to receive information, you will have access to the following:
- News and information concerning Konica Minolta's product portfolio.
- Exclusive invitations to events, trade fairs and webinars.
- Testimonials and success stories.
- Market trends in the form of surveys, market analyses and white papers.
- Ability to take part in customer satisfaction surveys.
As part of the double opt-in registration process, we store your IP addresses for a period of 30 days. We also store your registration and confirmation time stamps. Based on your consent, we will evaluate the behavior you display while visiting our websites and while reading the newsletters we send, and will associate them with your e-mail address / user profile in our database. Additionally, we shall store information about the browser you are using, the settings of your operating system as well as information about your Internet connection by which you have accessed our website. Via the newsletter we receive, inter alia, confirmations that you have received and read specific information, as well as data about the links you have clicked on in our newsletter. We also store information about the portions of our website and our app you have visited. By creating a personal user profile, we want to tailor our advertising approach to your interests and optimize our website to suit your needs.
Our newsletter contains information and news from Konica Minolta Business Solutions Europe GmbH and other affiliated group entities (Konica Minolta Business Solutions Deutschland GmbH, Konica Minolta Business Solutions Austria GmbH, Konica Minolta Business Solutions (Belgium) N.V., Konica Minolta Business Solutions Nederland B.V., Konica Minolta Business Solutions Spain S.A., Konica Minolta Business Solutions Italia S.p.A., Konica Minolta Business Solutions Portugal, Unipessoal Lda., NEA RENT - ALUGUER E COMÉRCIO DE EQUIPAMENTOS S.A., Konica Minolta Business Solutions Sweden AB, Konica Minolta Business Solutions Denmark A/S, Next Agenda ApS, Konica Minolta Business Solutions Finland Oy, Konica Minolta Business Solutions Norway AS, Konica Minolta Business Solutions Czech spol. s r.o., Konica Minolta Business Solutions Bulgaria EOOD, WEBCOM Poland Sp. z o.o., Konica Minolta Hungary Business Solutions Ltd., Konica Minolta Business Solutions SE Ltd, Konica Minolta Croatia - business solutions, Ltd, Konica Minolta Poslovna Rjesenja BH d.o.o., Konica Minolta Business Solutions Polska Sp. z o.o., Konica Minolta Slovakia spol. s r.o., Konica Minolta Business Solutions Romania s.r.l., Konica Minolta Business Solutions Slovenija, poslovne resitve, d.o.o., Konica Minolta Baltia, UAB, Konica Minolta Business Solutions Greece S.A., Konica Minolta Marketing Services Limited, Konica Minolta Marketing Services Ireland Limited, Konica Minolta Marketing Services B.V., Charterhouse Print Management AG, Charterhouse AB, Indicia Group Limited, Hamsard 3099 Limited, Evolving Media Limited, Indicia Limited, Indicia Edinburgh Limited, Konica Minolta Business Solutions France S.A.S., Conibi S.A.S, Dactyl Buro du Centre S.A.S., OMR Impressions S.A.S., Konica Minolta Business Solutions (UK) Ltd., Konica Minolta Business Solutions East Ltd., KONICA MINOLTA Business Solutions (Northern Scotland) Ltd, Capture Imaging Ltd, ProcessFlows Holdings Ltd, ProcessFlows (UK) Ltd, Software Paradise Ltd, Digital Document Solutions Ltd, Konica Minolta Business Solutions (Ideal) Ltd., Konica Minolta Printing Solutions (UK) Ltd., Konica Minolta Business Solutions (Wales) Ltd., Konica Minolta Sensing Europe B.V., Mobotix AG).
The legal basis for the processing of your personal data for the above-mentioned purposes is your consent issued in accordance with Article 6(1)(a) GDPR. Your consent may be withdrawn at any time without specifying any reasons being such a decision. You can revoke your consent here or you can send an email to the contact details given in the imprint. The withdrawal of your consent does not affect the lawfulness of the processing carried out on the basis of the consent prior to the withdrawal. For more information about your right of withdrawal, please see the "Right of withdrawal (Article 7 GDPR)" chapter of this privacy policy.
Konica Minolta may also use the e-mail addresses obtained while concluding the contract to inform the owners of respective e-mail addresses, by e-mail, about similar goods/services offered by Konica Minolta. You may object to this use of your data at any time, without incurring any costs other than the costs of service, at applicable rates. The objection is to be submitted to: Konica Minolta Business Solutions Polska sp. z o.o, ul. Krakowiaków 44, 02-255 Warsaw. Alternatively, the objection may also be submitted by e-mail; in this case, it should be sent to daneosobowe@konicaminolta.pl.
8.5.3 LinkedIn Insight Tag
Our website uses the "LinkedIn Insight Tag" conversion tool from LinkedIn Ireland Unlimited Company (hereinafter: LinkedIn).
The LinkedIn Insight Tag is a small JavaScript code snippet that we have implemented on our website. With the help of the LinkedIn Insight Tag, data related to the visit on our website are collected and transmitted to LinkedIn. Those data include the referrer URL, IP address, device information, browser information, and a time stamp of the visit on our website. LinkedIn does not provide us with access to detailed personal data collected with the use of this tool. LinkedIn uses this information to provide us with reports on website audiences and ad-related performance, based on aggregate data, so that we can optimize our website based on the information we receive. In addition, LinkedIn provides us with the ability to track conversions and retarget our website visitors through the LinkedIn Insight Tag. This allows us to display targeted advertising outside of our website, without identifying the website visitor. 
Due to the location of LinkedIn, the transfer of your personal data to LinkedIn may involve transferring them to a third country, i.e. to a destination outside the European Union and the European Economic Area, especially to the USA.
The legal basis for the processing of your personal data in the context of using LinkedIn is your consent, in accordance with Article 6(1)(a) GDPR. The processing of your personal data outside the EU/EEA is based on your consent, in accordance with Article 49(1)(a) GDPR. In the USA, no adequate data protection level is guaranteed. Consequently, the processing of personal data may be linked with additional risks affecting the rights and freedoms of data subjects. In the worst-case scenario, data subjects may not be able to exercise their rights. Information concerning your right to withdraw the consent may be found in chapter 2.8 "Right of withdrawal (Article 7 GDPR)" of this privacy policy.
Data processed using the LinkedIn Insight Tag is encrypted and anonymized within seven days. The anonymized data is automatically deleted after 90 days maximum, provided it is no longer required for the fulfillment of the defined purpose.
For more information about LinkedIn's privacy policy, please visit: LinkedIn Privacy Policy
8.5.4. Facebook Pixel
We rely on the social media offering by Facebook Inc., 1601 South California Avenue, Palo Alto, CA 94304, USA (hereinafter: Facebook) and use a so-called Facebook pixel on our website. The Facebook pixel is a marketing service offered by Facebook. The service saves a cookie file on your device. This cookie allows us to display, to specific visitors of our website who also use Facebook, individually targeted ads that match their Facebook interests. The Facebook pixel allows us to track the behavior of users after they have clicked on a Facebook advertisement. With the help of the Facebook pixel, we can track the reception of our marketing activities on Facebook and take specific optimization measures if necessary.
Information collected via the Facebook pixel may also be aggregated by Facebook Ireland Limited and the aggregated information may be used by Facebook Ireland Limited both for its own and for third party advertising purposes. For instance, Facebook Ireland Limited may infer certain interests from your website browsing behaviors and may also use this information to promote third party offers. Facebook Ireland Limited may also combine the information collected via the Facebook pixel with your other information Facebook Ireland Limited has collected via other websites and/or in connection with the use of the "Facebook” social network, to compile your detailed profile. The said profile may be used for advertising purposes. For more information about the privacy policy of Facebook Ireland Limited, please visit Facebook.
Due to the location of Facebook, the transfer of your personal data to Facebook may involve transferring them to a third country, such as the USA.
The legal basis for the processing of your personal data in the context of using the Facebook pixel is your consent, in accordance with Article 6(1)(a) GDPR. Due to the location of Facebook, the transfer of your personal data to Facebook may involve transferring them to a third country, i.e. to a destination outside the European Union and the European Economic Area, especially to the USA. The processing of your personal data outside the EU/EEA is based on your consent, in accordance with Article 49(1)(a) GDPR. In the USA, no adequate data protection level is guaranteed. Consequently, the processing of personal data may be linked with additional risks affecting the rights and freedoms of data subjects. In the worst-case scenario, data subjects may not be able to exercise their rights. Information concerning your right to withdraw the consent may be found in chapter 2.8 "Right of withdrawal (Article 7 GDPR)" of this privacy policy.
8.5.5 X Tag, hereinafter: Twitter
We have implemented a Twitter Tag on our website to enable target group-based online advertising and conversion tracking. This service is offered by Twitter Inc, 1355 Market Street, Suite 900, San Francisco, CA 94103, USA. With the Twitter remarketing feature, we can provide you with advertising based on your interests identified via the Twitter platform. To achieve this purpose, Twitter uses the so-called "tags". This tag is used to record website visits and usage-related data (e.g. all interactions regarding the advertising displayed, such as link clicks, retweets or likes). If you visit Twitter afterwards, you will be shown advertisements based on your interests. Twitter receives, from your browser, information that you have visited our website using your end device. If you are registered to use a Twitter service, Twitter can assign a specific visit to your account.  Even if you are not registered with Twitter or have not logged in, the service provider may still identify and store your IP address and other identifying features.
The Twitter tag enables us to track the effectiveness of Twitter ads for statistical and market research purposes. Data collected using this method remain anonymous for us, meaning that we do not see the personal data of any individual users. However, those data are stored and processed by Twitter, because information generated by the tags concerning your use of our services is transmitted to a Twitter server in the USA and is stored there.
The legal basis for the processing of your personal data in the context of using Twitter is your consent, in accordance with Article 6(1)(a) GDPR. Due to the location of Twitter, the transfer of your personal data to Twitter may involve transferring them to a third country, i.e. to a destination outside the European Union and the European Economic Area, especially to the USA. The processing of your personal data outside the EU/EEA is based on your consent, in accordance with Article 49(1)(a) GDPR. In the USA, no adequate data protection level is guaranteed. Consequently, the processing of personal data may be linked with additional risks affecting the rights and freedoms of data subjects. In the worst-case scenario, data subjects may not be able to exercise their rights. Information concerning your right to withdraw the consent may be found in chapter 2.8 "Right of withdrawal (Article 7 GDPR)" of this privacy policy.
For more information on how to disable this Twitter feature, please visit Twitter: Your privacy options for personalized ads | X Help (twitter.com). For more information on the manner in which your personal data are processed by Twitter, please see Privacy Policy (twitter.com).
8.5.6 Channel Mix
Channel Mix (1100 Main Street, Suite 1700, Kansas City, MO 64105, USA) is used to measure marketing campaign performance using Google Analytics data.  No personal data is processed for this purpose. In this context, we only use statistical data collected via Google Analytics, for example to optimize our marketing activities and our customer platform.
8.5.7 Google AdWords
On our website we use the Google Adwords service from Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter: Google). This service allows us to draw your attention to our appealing offers on third party websites, by means of advertising material (the so-called Google Ads). These advertising materials are delivered by Google via the so-called "Ad Servers". Ad server cookies are used for this particular purpose. For more information on cookies, please see chapter "7. Cookies". Ad server cookies allow us to evaluate performance-related parameters (e.g. number of ad impressions, clicks or conversions). That is how we determine how successful specific advertising measures are. Whenever you enter our website via a Google ad, Google Adwords stores a cookie on your end device. This cookie stores analytical data (unique cookie ID, number of ad impressions per location (frequency), last impression, opt-out information (a notice that the user no longer wishes to be contacted)). Cookies stored by Google Adwords are valid for 30 days only. These cookies are not intended to identify you personally. They only enable Google Adwords to recognize your web browser. Whenever you visit specific pages on the website of an Adwords client, Google and the client will recognize that you have been redirected to the client's page via an ad you have clicked. Google provides us, as an Adwords customer, with statistical data. Such data allow us to measure the effectiveness of our advertising activities. We do not receive any additional data other than the aforementioned information.
The legal basis for the processing of your personal data in the context of using Google Adwords is your consent, in accordance with Article 6(1)(a) GDPR. Due to the location of Google, the transfer of your personal data to Google may involve transferring them to a third country, i.e. to a destination outside the European Union and the European Economic Area, especially to the USA. The processing of your personal data outside the EU/EEA is based on your consent, in accordance with Article 49(1)(a) GDPR. In the USA, no adequate data protection level is guaranteed. Consequently, the processing of personal data may be linked with additional risks affecting the rights and freedoms of data subjects. In the worst-case scenario, data subjects may not be able to exercise their rights. Information concerning your right to withdraw the consent may be found in chapter 2.8 "Right of withdrawal (Article 7 GDPR)" of this privacy policy.
For additional information concerning data protection rules in place at Google, please visit:

8.6 Processing-related activities – Google Fonts

We use fonts from Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA on our website. Google fonts are integrated locally on our web server - not on Google's servers. This means there is no connection with Google servers and, thus, no data are transferred or stored there.
Thanks to Google Fonts, fonts without being uploaded to the customer’s own server. However, in order to prevent any information from being transferred to Google servers and to prevent any related transfer of your personal data to the USA, we have downloaded the fonts to our server. This ensures that no data are sent to Google. 

8.7 Processing-related activities – Order processing

We use a message broker software hosted on AWS servers in Frankfurt to connect our CMS with our internal servers needed for processing orders. The following data are routed through this service:
- First and last name
- Company name
- Contact details (e-mail, phone number)
- Settlement and delivery number
- Order-related remarks (any text
- IP address
Due to the processing of your personal data on Amazon AWS web servers, in exceptional circumstances, due to Amazon's location, your personal data may be transferred to the United States of America - a so-called third country.   In the USA no adequate data protection levels are guaranteed. Consequently, the processing of personal data is linked with additional risks affecting the rights and freedoms of data subjects. In the worst-case scenario, data subjects may not be able to exercise their rights.
The legal basis for the processing of your personal data (for the purpose of processing orders) is our legitimate interest, in accordance with Article 6(1)(f) GDPR. Our legitimate interest consists in completing the order and executing the contract you have requested.
For more information concerning data protection rules in place at Amazon Web Services, please visit: https://aws.amazon.com/de/privacy

Konica Minolta Global Policy
Link to: Global Personal Data Protection | KONICA MINOLTA
 

 

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